{"formats":[{"name":"JSON","format":"json","url":"\/downloads\/2025\/code-json\/4.1-1603.3.json"},{"name":"Plain Text","format":"text","url":"\/downloads\/2025\/code-text\/4.1-1603.3.txt"},{"name":"XML","format":"xml","url":"\/downloads\/2025\/code-xml\/4.1-1603.3.xml"},{"name":"HTML","format":"html","url":"\/downloads\/2025\/code-html\/4.1-1603.3.html"}],"law_id":60948,"edition_id":1,"section_id":60948,"structure_id":14131,"section_number":"4.1-1603.3","catch_line":"Advertising and marketing","history":"2023, cc. 760, 780, \u00a7 54.1-3442.7:3.","full_text":"A\n\nPharmaceutical processors and cannabis dispensing facilities may (i) advertise and promote products and operations and (ii) provide educational material to practitioners, patients, and the public.B\n\nPharmaceutical processors and cannabis dispensing facilities may engage in advertising or marketing that does not:1\n\nInclude false or misleading statements;2\n\nPromote overconsumption;3\n\nDepict a person younger than 21 years of age;4\n\nAppeal particularly to persons younger than 21 years of age, including by using cartoons in any way;5\n\nAssociate cannabis products with candy or similar products or depicts any images that bear a reasonable resemblance to a candy or similar product; or6\n\nContain any seal, flag, crest, coat of arms, or other insignia that is likely to mislead patients or the public to believe that the cannabis product is made or endorsed by the Commonwealth.C\n\nAll advertising and marketing by pharmaceutical processors and cannabis dispensing facilities shall (i) accurately and legibly identify the pharmaceutical processor or cannabis dispensing facility responsible for its content, (ii) include a statement that cannabis products are for use by certified patients only, and (iii) comply with Board regulations.","order_by":null,"text":{"0":{"id":222896,"text":"Pharmaceutical processors and cannabis dispensing facilities may (i) advertise and promote products and operations and (ii) provide educational material to practitioners, patients, and the public.","type":"section","prefixes":["A"],"prefix":"A","entire_prefix":"A","prefix_anchor":"A","level":1,"next_prefix":"B"},"1":{"id":222897,"text":"Pharmaceutical processors and cannabis dispensing facilities may engage in advertising or marketing that does not:","type":"section","prefixes":["B"],"prefix":"B","entire_prefix":"B","prefix_anchor":"B","level":1,"prior_prefix":"A","next_prefix":"B1"},"2":{"id":222898,"text":"Include false or misleading statements;","type":"section","prefixes":["B","1"],"prefix":"1","entire_prefix":"B1","prefix_anchor":"B1","level":2,"prior_prefix":"B","next_prefix":"B2"},"3":{"id":222899,"text":"Promote overconsumption;","type":"section","prefixes":["B","2"],"prefix":"2","entire_prefix":"B2","prefix_anchor":"B2","level":2,"prior_prefix":"B1","next_prefix":"B3"},"4":{"id":222900,"text":"Depict a person younger than 21 years of age;","type":"section","prefixes":["B","3"],"prefix":"3","entire_prefix":"B3","prefix_anchor":"B3","level":2,"prior_prefix":"B2","next_prefix":"B4"},"5":{"id":222901,"text":"Appeal particularly to persons younger than 21 years of age, including by using cartoons in any way;","type":"section","prefixes":["B","4"],"prefix":"4","entire_prefix":"B4","prefix_anchor":"B4","level":2,"prior_prefix":"B3","next_prefix":"B5"},"6":{"id":222902,"text":"Associate cannabis products with candy or similar products or depicts any images that bear a reasonable resemblance to a candy or similar product; or","type":"section","prefixes":["B","5"],"prefix":"5","entire_prefix":"B5","prefix_anchor":"B5","level":2,"prior_prefix":"B4","next_prefix":"B6"},"7":{"id":222903,"text":"Contain any seal, flag, crest, coat of arms, or other insignia that is likely to mislead patients or the public to believe that the cannabis product is made or endorsed by the Commonwealth.","type":"section","prefixes":["B","6"],"prefix":"6","entire_prefix":"B6","prefix_anchor":"B6","level":2,"prior_prefix":"B5","next_prefix":"C"},"8":{"id":222904,"text":"All advertising and marketing by pharmaceutical processors and cannabis dispensing facilities shall (i) accurately and legibly identify the pharmaceutical processor or cannabis dispensing facility responsible for its content, (ii) include a statement that cannabis products are for use by certified patients only, and (iii) comply with Board regulations.","type":"section","prefixes":["C"],"prefix":"C","entire_prefix":"C","prefix_anchor":"C","level":1,"prior_prefix":"B6"}},"ancestry":[{"id":14131,"edition_id":1,"name":"Medical Cannabis Program","identifier":"16","label":"chapter","depth":3,"order_by":1,"parent_id":13297,"metadata":{},"date_created":"2026-06-26 03:46:58","date_modified":"2026-06-26 03:46:58","permalink":{"id":219541,"object_type":"structure","relational_id":14131,"identifier":"16","token":"4.1\/II\/16","url":"\/4.1\/II\/16\/","edition_id":1,"permalink":0,"preferred":1}},{"id":13297,"edition_id":1,"name":"Cannabis Control Act","identifier":"II","label":"subtitle","depth":2,"order_by":1,"parent_id":13129,"metadata":{},"date_created":"2026-06-26 03:44:35","date_modified":"2026-06-26 03:44:35","permalink":{"id":219415,"object_type":"structure","relational_id":13297,"identifier":"II","token":"4.1\/II","url":"\/4.1\/II\/","edition_id":1,"permalink":0,"preferred":1}},{"id":13129,"edition_id":1,"name":"Alcoholic Beverage and Cannabis Control","identifier":"4.1","label":"title","depth":1,"order_by":1,"parent_id":null,"metadata":{},"date_created":"2026-06-26 03:44:19","date_modified":"2026-06-26 03:44:19","permalink":{"id":218569,"object_type":"structure","relational_id":13129,"identifier":"4.1","token":"4.1","url":"\/4.1\/","edition_id":1,"permalink":0,"preferred":1}}],"structure_contents":[{"id":58467,"structure_id":14131,"section_number":"4.1-1600","catch_line":"Definitions","url":"\/4.1-1600\/","token":"4.1\/II\/16\/4.1-1600","metadata":false},{"id":63911,"structure_id":14131,"section_number":"4.1-1601","catch_line":"Certification for use of cannabis for treatment","url":"\/4.1-1601\/","token":"4.1\/II\/16\/4.1-1601","metadata":false},{"id":64137,"structure_id":14131,"section_number":"4.1-1602","catch_line":"Permit to operate pharmaceutical processor or cannabis dispensing facility","url":"\/4.1-1602\/","token":"4.1\/II\/16\/4.1-1602","metadata":false},{"id":63491,"structure_id":14131,"section_number":"4.1-1603","catch_line":"Dispensing cannabis products; 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This law was first created in 2023. The record of its establishment is cataloged in chapters 760<\/a> and 780<\/a> of that year\u2019s edition of \u201cActs of Assembly,\u201d the annual state publication listing all changes made to the Code of Virginia in that year.<\/p>","references":false,"refers_to":false,"permalink":{"id":219567,"object_type":"law","relational_id":60948,"identifier":"4.1-1603.3","token":"4.1\/II\/16\/4.1-1603.3","url":"\/4.1-1603.3\/","edition_id":1,"permalink":0,"preferred":1},"url":"\/4.1-1603.3\/","token":"4.1\/II\/16\/4.1-1603.3","dublin_core":{"Title":"Advertising and marketing","Type":"Text","Format":"text\/html","Identifier":"\u00a7 4.1-1603.3","Relation":"Code of Virginia"},"html":"\n\t\t\t\t\t\t

A.<\/span> Pharmaceutical processors<\/span> and cannabis dispensing facilities may (i) advertise and promote products and operations and (ii) provide educational material<\/span> to practitioners<\/span>, patients, and the public. <\/i><\/a><\/p><\/section>\n\t\t\t\t\t\t

B.<\/span> Pharmaceutical processors<\/span> and cannabis dispensing facilities may engage in advertising<\/span> or marketing that does not: <\/i><\/a><\/p><\/section>\n\t\t\t\t\t\t

1.<\/span> Include false or misleading statements; <\/i><\/a><\/p><\/section>\n\t\t\t\t\t\t

2.<\/span> Promote overconsumption; <\/i><\/a><\/p><\/section>\n\t\t\t\t\t\t

3.<\/span> Depict a person younger than 21 years of age; <\/i><\/a><\/p><\/section>\n\t\t\t\t\t\t

4.<\/span> Appeal<\/span> particularly to persons younger than 21 years of age, including by using cartoons in any way; <\/i><\/a><\/p><\/section>\n\t\t\t\t\t\t

5.<\/span> Associate cannabis products<\/span> with candy or similar products or depicts any images that bear a reasonable resemblance to a candy or similar product; or <\/i><\/a><\/p><\/section>\n\t\t\t\t\t\t

6.<\/span> Contain any seal, flag, crest, coat of arms, or other insignia that is likely to mislead patients or the public to believe that the cannabis product<\/span> is made or endorsed by the Commonwealth. <\/i><\/a><\/p><\/section>\n\t\t\t\t\t\t

C.<\/span> All advertising<\/span> and marketing by pharmaceutical processors<\/span> and cannabis dispensing facilities shall (i) accurately and legibly identify the pharmaceutical processor<\/span> or cannabis dispensing facility<\/span> responsible for its content, (ii) include a statement that cannabis products<\/span> are for use by certified patients only, and (iii) comply with Board<\/span> regulations. <\/i><\/a><\/p><\/section>","plain_text":" CODE OF VIRGINIA\n\nADVERTISING AND MARKETING (\u00a7 4.1-1603.3)\n\nA. Pharmaceutical processors and cannabis dispensing facilities may (i)\nadvertise and promote products and operations and (ii) provide educational\nmaterial to practitioners, patients, and the public.\n\nB. Pharmaceutical processors and cannabis dispensing facilities may engage in\nadvertising or marketing that does not:\n\n 1. Include false or misleading statements;\n\n 2. Promote overconsumption;\n\n 3. Depict a person younger than 21 years of age;\n\n 4. Appeal particularly to persons younger than 21 years of age, including by\n using cartoons in any way;\n\n 5. Associate cannabis products with candy or similar products or depicts any\n images that bear a reasonable resemblance to a candy or similar product; or\n\n 6. Contain any seal, flag, crest, coat of arms, or other insignia that is\n likely to mislead patients or the public to believe that the cannabis product\n is made or endorsed by the Commonwealth.\n\nC. All advertising and marketing by pharmaceutical processors and cannabis\ndispensing facilities shall (i) accurately and legibly identify the\npharmaceutical processor or cannabis dispensing facility responsible for its\ncontent, (ii) include a statement that cannabis products are for use by\ncertified patients only, and (iii) comply with Board regulations.\n\nHISTORY: 2023, cc. 760, 780, \u00a7 54.1-3442.7:3.","edition":{"id":1,"name":"2025","slug":"2025","date_created":"2026-06-21 22:39:22","date_modified":"2026-06-21 22:39:22","current":1,"order_by":1,"last_import":null}}