{"formats":[{"name":"JSON","format":"json","url":"\/downloads\/2025\/code-json\/4.1-209.json"},{"name":"Plain Text","format":"text","url":"\/downloads\/2025\/code-text\/4.1-209.txt"},{"name":"XML","format":"xml","url":"\/downloads\/2025\/code-xml\/4.1-209.xml"},{"name":"HTML","format":"html","url":"\/downloads\/2025\/code-html\/4.1-209.html"}],"law_id":69143,"edition_id":1,"section_id":69143,"structure_id":14859,"section_number":"4.1-209","catch_line":"Wine and beer license privileges; advertising; displays; tastings","history":"Code 1950, \u00a7 4-25; 1952, c. 535; 1956, c. 520; 1962, c. 532; 1964, c. 210; 1970, cc. 627, 723; 1972, c. 679; 1973, c. 343; 1974, c. 267; 1975, c. 408; 1976, cc. 134, 447, 496, 703; 1977, c. 439; 1978, c. 190; 1979, c. 258; 1980, cc. 526, 528; 1981, cc. 410, 412; 1982, c. 66; 1984, c. 200; 1987, c. 365; 1988, c. 893; 1989, c. 42; 1990, c. 707; 1991, c. 628; 1992, cc. 215, 350; 1993, cc. 190, 828, 866; 1994, c. 585; 1995, cc. 544, 570; 1996, cc. 443, 604; 1997, c. 489; 2001, c. 361; 2002, c. 204; 2003, cc. 329, 589, 1029, 1030; 2004, c. 487; 2005, cc. 652, 784; 2006, cc. 94, 153, 256, 826, 845; 2007, c. 813; 2008, cc. 179, 186, 192, 875; 2010, cc. 317, 561; 2011, c. 626; 2014, cc. 125, 612; 2015, c. 412; 2016, c. 654; 2017, cc. 76, 151, 152, 153, 154, 745; 2020, cc. 1113, 1114, 1179; 2023, cc. 213, 214; 2024, cc. 111, 255, 619, 622, 627.","full_text":"A\n\nNotwithstanding any provision of law to the contrary, persons granted a wine and beer license pursuant to § 4.1-206.3 may display within their licensed premises point-of-sale advertising materials that incorporate the use of any professional athlete or athletic team, provided that such advertising materials (i) otherwise comply with the applicable regulations of the federal Bureau of Alcohol, Tobacco and Firearms and (ii) do not depict any athlete consuming or about to consume alcohol prior to or while engaged in an athletic activity, do not depict an athlete consuming alcohol while the athlete is operating or about to operate a motor vehicle or other machinery, and do not imply that the alcoholic beverage so advertised enhances athletic prowess.B\n\nPersons granted a license to sell wine and beer for off-premises consumption that display such wine and beer outside a clearly discernible location reserved for alcoholic beverages shall (i) not place wine or beer in an area immediately adjacent to nonalcoholic beverages containing the same or similar brand name, logo, or packaging as an alcoholic beverage and (ii) equip any such display with signage that indicates the product is an alcoholic beverage, is clearly visible to consumers, and is of sufficient size to notify the consumer that the product contains alcohol. Nothing in this subsection shall prohibit the placement of nonalcoholic wine or beer in or near a display of alcoholic beverages that contain the same or similar brand name, logo, or packaging as the nonalcoholic wine or beer.C\n\nPersons granted retail on-and-off-premises wine and beer licenses pursuant to the following provisions may conduct wine or beer tastings sponsored by the licensee for its customers for on-premises consumption:1\n\nSubdivision A 1, 4, 5, 6, 7, 8, or 13 of § 4.1-206.3;2\n\nSubdivision B 1, 2, 4, 5, 6, 7, or 8 of § 4.1-206.3;3\n\nSubdivision C 1 or 2 of § 4.1-206.3;4\n\nSubdivision D 1 a, b, or d or 2 a of § 4.1-206.3; or5\n\nSubdivision F 4 or 5 of § 4.1-206.3.\n\t\t\t\tSuch licensees may sell or give samples of wine and beer in designated areas at events held by the licensee for the purpose of featuring and educating the consuming public about the alcoholic beverages being tasted. Additionally, with the consent of the licensee, farm wineries, wineries, and breweries may participate in tastings held by licensees authorized to conduct tastings, including the pouring of samples to any person to whom alcoholic beverages may be lawfully sold. No single sample shall exceed four ounces of beer or two ounces of wine, and no more than 12 ounces of beer or five ounces of wine shall be given or sold to any person per day.","order_by":null,"text":{"0":{"id":250199,"text":"Notwithstanding any provision of law to the contrary, persons granted a wine and beer license pursuant to § 4.1-206.3 may display within their licensed premises point-of-sale advertising materials that incorporate the use of any professional athlete or athletic team, provided that such advertising materials (i) otherwise comply with the applicable regulations of the federal Bureau of Alcohol, Tobacco and Firearms and (ii) do not depict any athlete consuming or about to consume alcohol prior to or while engaged in an athletic activity, do not depict an athlete consuming alcohol while the athlete is operating or about to operate a motor vehicle or other machinery, and do not imply that the alcoholic beverage so advertised enhances athletic prowess.","type":"section","prefixes":["A"],"prefix":"A","entire_prefix":"A","prefix_anchor":"A","level":1,"next_prefix":"B"},"1":{"id":250200,"text":"Persons granted a license to sell wine and beer for off-premises consumption that display such wine and beer outside a clearly discernible location reserved for alcoholic beverages shall (i) not place wine or beer in an area immediately adjacent to nonalcoholic beverages containing the same or similar brand name, logo, or packaging as an alcoholic beverage and (ii) equip any such display with signage that indicates the product is an alcoholic beverage, is clearly visible to consumers, and is of sufficient size to notify the consumer that the product contains alcohol. Nothing in this subsection shall prohibit the placement of nonalcoholic wine or beer in or near a display of alcoholic beverages that contain the same or similar brand name, logo, or packaging as the nonalcoholic wine or beer.","type":"section","prefixes":["B"],"prefix":"B","entire_prefix":"B","prefix_anchor":"B","level":1,"prior_prefix":"A","next_prefix":"C"},"2":{"id":250201,"text":"Persons granted retail on-and-off-premises wine and beer licenses pursuant to the following provisions may conduct wine or beer tastings sponsored by the licensee for its customers for on-premises consumption:","type":"section","prefixes":["C"],"prefix":"C","entire_prefix":"C","prefix_anchor":"C","level":1,"prior_prefix":"B","next_prefix":"C1"},"3":{"id":250202,"text":"Subdivision A 1, 4, 5, 6, 7, 8, or 13 of § 4.1-206.3;","type":"section","prefixes":["C","1"],"prefix":"1","entire_prefix":"C1","prefix_anchor":"C1","level":2,"prior_prefix":"C","next_prefix":"C2"},"4":{"id":250203,"text":"Subdivision B 1, 2, 4, 5, 6, 7, or 8 of § 4.1-206.3;","type":"section","prefixes":["C","2"],"prefix":"2","entire_prefix":"C2","prefix_anchor":"C2","level":2,"prior_prefix":"C1","next_prefix":"C3"},"5":{"id":250204,"text":"Subdivision C 1 or 2 of § 4.1-206.3;","type":"section","prefixes":["C","3"],"prefix":"3","entire_prefix":"C3","prefix_anchor":"C3","level":2,"prior_prefix":"C2","next_prefix":"C4"},"6":{"id":250205,"text":"Subdivision D 1 a, b, or d or 2 a of § 4.1-206.3; or","type":"section","prefixes":["C","4"],"prefix":"4","entire_prefix":"C4","prefix_anchor":"C4","level":2,"prior_prefix":"C3","next_prefix":"C5"},"7":{"id":250206,"text":"Subdivision F 4 or 5 of § 4.1-206.3.\n\t\t\t\tSuch licensees may sell or give samples of wine and beer in designated areas at events held by the licensee for the purpose of featuring and educating the consuming public about the alcoholic beverages being tasted. Additionally, with the consent of the licensee, farm wineries, wineries, and breweries may participate in tastings held by licensees authorized to conduct tastings, including the pouring of samples to any person to whom alcoholic beverages may be lawfully sold. No single sample shall exceed four ounces of beer or two ounces of wine, and no more than 12 ounces of beer or five ounces of wine shall be given or sold to any person per day.","type":"section","prefixes":["C","5"],"prefix":"5","entire_prefix":"C5","prefix_anchor":"C5","level":2,"prior_prefix":"C4"}},"ancestry":[{"id":14859,"edition_id":1,"name":"Licenses Granted by Board; Limitations; Revocation and Suspension","identifier":"2","label":"article","depth":4,"order_by":1,"parent_id":13825,"metadata":{},"date_created":"2026-06-26 03:50:26","date_modified":"2026-06-26 03:50:26","permalink":{"id":218831,"object_type":"structure","relational_id":14859,"identifier":"2","token":"4.1\/I\/2\/2","url":"\/4.1\/I\/2\/2\/","edition_id":1,"permalink":0,"preferred":1}},{"id":13825,"edition_id":1,"name":"Administration of Licenses","identifier":"2","label":"chapter","depth":3,"order_by":1,"parent_id":13130,"metadata":{},"date_created":"2026-06-26 03:46:00","date_modified":"2026-06-26 03:46:00","permalink":{"id":218791,"object_type":"structure","relational_id":13825,"identifier":"2","token":"4.1\/I\/2","url":"\/4.1\/I\/2\/","edition_id":1,"permalink":0,"preferred":1}},{"id":13130,"edition_id":1,"name":"Alcoholic Beverage Control Act","identifier":"I","label":"subtitle","depth":2,"order_by":1,"parent_id":13129,"metadata":{},"date_created":"2026-06-26 03:44:19","date_modified":"2026-06-26 03:44:19","permalink":{"id":218571,"object_type":"structure","relational_id":13130,"identifier":"I","token":"4.1\/I","url":"\/4.1\/I\/","edition_id":1,"permalink":0,"preferred":1}},{"id":13129,"edition_id":1,"name":"Alcoholic Beverage and Cannabis Control","identifier":"4.1","label":"title","depth":1,"order_by":1,"parent_id":null,"metadata":{},"date_created":"2026-06-26 03:44:19","date_modified":"2026-06-26 03:44:19","permalink":{"id":218569,"object_type":"structure","relational_id":13129,"identifier":"4.1","token":"4.1","url":"\/4.1\/","edition_id":1,"permalink":0,"preferred":1}}],"structure_contents":[{"id":79854,"structure_id":14859,"section_number":"4.1-206","catch_line":"Repealed","url":"\/4.1-206\/","token":"4.1\/I\/2\/2\/4.1-206","metadata":false},{"id":85579,"structure_id":14859,"section_number":"4.1-206.1","catch_line":"Manufacturer licenses","url":"\/4.1-206.1\/","token":"4.1\/I\/2\/2\/4.1-206.1","metadata":false},{"id":64438,"structure_id":14859,"section_number":"4.1-206.2","catch_line":"Wholesale licenses","url":"\/4.1-206.2\/","token":"4.1\/I\/2\/2\/4.1-206.2","metadata":false},{"id":71341,"structure_id":14859,"section_number":"4.1-206.3","catch_line":"Retail licenses","url":"\/4.1-206.3\/","token":"4.1\/I\/2\/2\/4.1-206.3","metadata":false},{"id":61956,"structure_id":14859,"section_number":"4.1-207","catch_line":"Repealed","url":"\/4.1-207\/","token":"4.1\/I\/2\/2\/4.1-207","metadata":false},{"id":76919,"structure_id":14859,"section_number":"4.1-207.1","catch_line":"Repealed","url":"\/4.1-207.1\/","token":"4.1\/I\/2\/2\/4.1-207.1","metadata":false},{"id":74961,"structure_id":14859,"section_number":"4.1-208","catch_line":"Repealed","url":"\/4.1-208\/","token":"4.1\/I\/2\/2\/4.1-208","metadata":false},{"id":69143,"structure_id":14859,"section_number":"4.1-209","catch_line":"Wine and beer license privileges; advertising; displays; tastings","url":"\/4.1-209\/","token":"4.1\/I\/2\/2\/4.1-209","metadata":false},{"id":56854,"structure_id":14859,"section_number":"4.1-209.1","catch_line":"Direct shipment of wine and beer; shipper's license","url":"\/4.1-209.1\/","token":"4.1\/I\/2\/2\/4.1-209.1","metadata":false},{"id":75458,"structure_id":14859,"section_number":"4.1-210","catch_line":"Repealed","url":"\/4.1-210\/","token":"4.1\/I\/2\/2\/4.1-210","metadata":false},{"id":79818,"structure_id":14859,"section_number":"4.1-211","catch_line":"Temporary licenses","url":"\/4.1-211\/","token":"4.1\/I\/2\/2\/4.1-211","metadata":false},{"id":78252,"structure_id":14859,"section_number":"4.1-212","catch_line":"Permits required in certain instances","url":"\/4.1-212\/","token":"4.1\/I\/2\/2\/4.1-212","metadata":false},{"id":63303,"structure_id":14859,"section_number":"4.1-212.1","catch_line":"Delivery of wine and beer; kegs; regulations of Board","url":"\/4.1-212.1\/","token":"4.1\/I\/2\/2\/4.1-212.1","metadata":false},{"id":71769,"structure_id":14859,"section_number":"4.1-212.2","catch_line":"Third-party deliveries; limitations; penalties","url":"\/4.1-212.2\/","token":"4.1\/I\/2\/2\/4.1-212.2","metadata":false},{"id":70957,"structure_id":14859,"section_number":"4.1-213","catch_line":"Manufacture and sale of cider","url":"\/4.1-213\/","token":"4.1\/I\/2\/2\/4.1-213","metadata":false},{"id":59198,"structure_id":14859,"section_number":"4.1-214","catch_line":"Limitations on licenses; sale outside the Commonwealth","url":"\/4.1-214\/","token":"4.1\/I\/2\/2\/4.1-214","metadata":false},{"id":82323,"structure_id":14859,"section_number":"4.1-215","catch_line":"Limitation on manufacturers, bottlers, and wholesalers; exemptions","url":"\/4.1-215\/","token":"4.1\/I\/2\/2\/4.1-215","metadata":false},{"id":68333,"structure_id":14859,"section_number":"4.1-216","catch_line":"Further limitations on manufacturers, bottlers, importers, brokers or wholesalers; ownership interests prohibited; exceptions; prohibited trade practices","url":"\/4.1-216\/","token":"4.1\/I\/2\/2\/4.1-216","metadata":false},{"id":83813,"structure_id":14859,"section_number":"4.1-216.1","catch_line":"Point-of-sale advertising materials authorized under certain conditions; civil penalties","url":"\/4.1-216.1\/","token":"4.1\/I\/2\/2\/4.1-216.1","metadata":false},{"id":75252,"structure_id":14859,"section_number":"4.1-217","catch_line":"Limitation on brewery licenses","url":"\/4.1-217\/","token":"4.1\/I\/2\/2\/4.1-217","metadata":false},{"id":74830,"structure_id":14859,"section_number":"4.1-218","catch_line":"Limitation on wine and beer importers","url":"\/4.1-218\/","token":"4.1\/I\/2\/2\/4.1-218","metadata":false},{"id":67187,"structure_id":14859,"section_number":"4.1-219","catch_line":"Limitations on Class I, II, III, and IV farm wineries","url":"\/4.1-219\/","token":"4.1\/I\/2\/2\/4.1-219","metadata":false},{"id":77840,"structure_id":14859,"section_number":"4.1-220","catch_line":"Repealed","url":"\/4.1-220\/","token":"4.1\/I\/2\/2\/4.1-220","metadata":false},{"id":78481,"structure_id":14859,"section_number":"4.1-221","catch_line":"Limitation on mixed beverage licensees; exceptions","url":"\/4.1-221\/","token":"4.1\/I\/2\/2\/4.1-221","metadata":false},{"id":57397,"structure_id":14859,"section_number":"4.1-221.1","catch_line":"Limitation of tasting licenses","url":"\/4.1-221.1\/","token":"4.1\/I\/2\/2\/4.1-221.1","metadata":false},{"id":80682,"structure_id":14859,"section_number":"4.1-222","catch_line":"Conditions under which Board may refuse to grant licenses","url":"\/4.1-222\/","token":"4.1\/I\/2\/2\/4.1-222","metadata":false},{"id":86989,"structure_id":14859,"section_number":"4.1-223","catch_line":"Conditions under which Board shall refuse to grant licenses","url":"\/4.1-223\/","token":"4.1\/I\/2\/2\/4.1-223","metadata":false},{"id":59746,"structure_id":14859,"section_number":"4.1-224","catch_line":"Notice and hearings for refusal to grant licenses; 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The record of this law\u2019s original creation isn\u2019t available online. It has been modified 45 times. Those modifications are cataloged by \u201cThe Acts of Assembly,\u201d a state publication, by year and chapter. Those modifications that can be read on the General Assembly\u2019s website will be linked accordingly. Those modifications are as follows: in 1952, chapter 535; in 1956, chapter 520; in 1962, chapter 532; in 1964, chapter 210; in 1970, chapters 627 and 723; in 1972, chapter 679; in 1973, chapter 343; in 1974, chapter 267; in 1975, chapter 408; in 1976, chapters 134, 447, 496, and 703; in 1977, chapter 439; in 1978, chapter 190; in 1979, chapter 258; in 1980, chapters 526 and 528; in 1981, chapters 410 and 412; in 1982, chapter 66; in 1984, chapter 200; in 1987, chapter 365; in 1988, chapter 893; in 1989, chapter 42; in 1990, chapter 707; in 1991, chapter 628; in 1992, chapters 215 and 350; in 1993, chapters 190, 828, and 866; in 1994, chapter 585<\/a>; in 1995, chapters 544<\/a> and 570<\/a>; in 1996, chapters 443<\/a> and 604<\/a>; in 1997, chapter 489<\/a>; in 2001, chapter 361<\/a>; in 2002, chapter 204<\/a>; in 2003, chapters 329<\/a>, 589<\/a>, 1029<\/a>, and 1030<\/a>; in 2004, chapter 487<\/a>; in 2005, chapters 652<\/a> and 784<\/a>; in 2006, chapters 94<\/a>, 153<\/a>, 256<\/a>, 826<\/a>, and 845<\/a>; in 2007, chapter 813<\/a>; in 2008, chapters 179<\/a>, 186<\/a>, 192<\/a>, and 875<\/a>; in 2010, chapters 317<\/a> and 561<\/a>; in 2011, chapter 626<\/a>; in 2014, chapters 125<\/a> and 612<\/a>; in 2015, chapter 412<\/a>; in 2016, chapter 654<\/a>; in 2017, chapters 76<\/a>, 151<\/a>, 152<\/a>, 153<\/a>, 154<\/a>, and 745<\/a>; in 2020, chapters 1113<\/a>, 1114<\/a>, and 1179<\/a>; in 2023, chapters 213<\/a> and 214<\/a>; in 2024, chapters 111<\/a>, 255<\/a>, 619<\/a>, 622<\/a>, and 627<\/a>.<\/p>","references":[{"id":61106,"section_number":"4.1-325","catch_line":"Prohibited acts by mixed beverage licensees; penalty","order_by":null,"url":"\/4.1-325\/"},{"id":79256,"section_number":"4.1-325.2","catch_line":"Prohibited acts by employees of wine or beer licensees; penalty","order_by":null,"url":"\/4.1-325.2\/"}],"refers_to":[{"id":71341,"section_number":"4.1-206.3","catch_line":"Retail licenses","order_by":null,"url":"\/4.1-206.3\/"}],"permalink":{"id":218861,"object_type":"law","relational_id":69143,"identifier":"4.1-209","token":"4.1\/I\/2\/2\/4.1-209","url":"\/4.1-209\/","edition_id":1,"permalink":0,"preferred":1},"url":"\/4.1-209\/","token":"4.1\/I\/2\/2\/4.1-209","dublin_core":{"Title":"Wine and beer license privileges; advertising; displays; tastings","Type":"Text","Format":"text\/html","Identifier":"\u00a7 4.1-209","Relation":"Code of Virginia"},"html":"\n\t\t\t\t\t\t

A.<\/span> Notwithstanding any provision of law<\/span> to the contrary, persons granted a wine<\/span> and beer<\/span> license pursuant to § 4.1-206.3<\/a> may display within their licensed<\/span> premises point-of-sale<\/span> advertising materials<\/span> that incorporate the use of any professional athlete or athletic team, provided that such advertising materials<\/span> (i) otherwise comply with the applicable regulations of the federal Bureau of Alcohol<\/span>, Tobacco and Firearms and (ii) do not depict any athlete consuming or about to consume alcohol<\/span> prior to or while engaged in an athletic activity, do not depict an athlete consuming alcohol<\/span> while the athlete is operating or about to operate a motor vehicle or other machinery, and do not imply that the alcoholic beverage so advertised enhances athletic prowess. <\/i><\/a><\/p><\/section>\n\t\t\t\t\t\t

B.<\/span> Persons granted a license to sell<\/span> wine<\/span> and beer<\/span> for off-premises consumption that display such wine<\/span> and beer<\/span> outside a clearly discernible location reserved for alcoholic beverages<\/span> shall (i) not place wine<\/span> or beer<\/span> in an area immediately adjacent to nonalcoholic beverages containing the same or similar brand name, logo, or packaging as an alcoholic beverage and (ii) equip any such display with signage that indicates the product is an alcoholic beverage, is clearly visible to consumers, and is of sufficient size to notify the consumer that the product contains alcohol<\/span>. Nothing in this subsection shall prohibit the placement of nonalcoholic wine<\/span> or beer<\/span> in or near a display of alcoholic beverages<\/span> that contain the same or similar brand name, logo, or packaging as the nonalcoholic wine<\/span> or beer<\/span>. <\/i><\/a><\/p><\/section>\n\t\t\t\t\t\t

C.<\/span> Persons granted retail on-and-off-premises wine<\/span> and beer<\/span> licenses pursuant to the following provisions may conduct wine<\/span> or beer<\/span> tastings sponsored by the licensee<\/span> for its customers for on-premises consumption: <\/i><\/a><\/p><\/section>\n\t\t\t\t\t\t

1.<\/span> Subdivision A 1, 4, 5, 6, 7, 8, or 13 of § 4.1-206.3<\/a>; <\/i><\/a><\/p><\/section>\n\t\t\t\t\t\t

2.<\/span> Subdivision B 1, 2, 4, 5, 6, 7, or 8 of § 4.1-206.3<\/a>; <\/i><\/a><\/p><\/section>\n\t\t\t\t\t\t

3.<\/span> Subdivision C 1 or 2 of § 4.1-206.3<\/a>; <\/i><\/a><\/p><\/section>\n\t\t\t\t\t\t

4.<\/span> Subdivision D 1 a, b, or d or 2 a of § 4.1-206.3<\/a>; or <\/i><\/a><\/p><\/section>\n\t\t\t\t\t\t

5.<\/span> Subdivision F 4 or 5 of § 4.1-206.3<\/a>.\n\t\t\t\tSuch licensees<\/span> may sell<\/span> or give samples of wine<\/span> and beer<\/span> in designated areas<\/span> at events held by the licensee<\/span> for the purpose of featuring and educating the consuming public about the alcoholic beverages<\/span> being tasted. Additionally, with the consent of the licensee<\/span>, farm wineries, wineries, and breweries may participate in tastings held by licensees<\/span> authorized to conduct tastings, including the pouring of samples to any person to whom alcoholic beverages<\/span> may be lawfully sold. No single sample shall exceed four ounces of beer<\/span> or two ounces of wine<\/span>, and no more than 12 ounces of beer<\/span> or five ounces of wine<\/span> shall be given or sold to any person per day. <\/i><\/a><\/p><\/section>","plain_text":" CODE OF VIRGINIA\n\nWINE AND BEER LICENSE PRIVILEGES; ADVERTISING; DISPLAYS; TASTINGS (\u00a7 4.1-209)\n\nA. Notwithstanding any provision of law to the contrary, persons granted a wine\nand beer license pursuant to § 4.1-206.3 may display within their licensed\npremises point-of-sale advertising materials that incorporate the use of any\nprofessional athlete or athletic team, provided that such advertising materials\n(i) otherwise comply with the applicable regulations of the federal Bureau of\nAlcohol, Tobacco and Firearms and (ii) do not depict any athlete consuming or\nabout to consume alcohol prior to or while engaged in an athletic activity, do\nnot depict an athlete consuming alcohol while the athlete is operating or about\nto operate a motor vehicle or other machinery, and do not imply that the\nalcoholic beverage so advertised enhances athletic prowess.\n\nB. Persons granted a license to sell wine and beer for off-premises consumption\nthat display such wine and beer outside a clearly discernible location reserved\nfor alcoholic beverages shall (i) not place wine or beer in an area immediately\nadjacent to nonalcoholic beverages containing the same or similar brand name,\nlogo, or packaging as an alcoholic beverage and (ii) equip any such display with\nsignage that indicates the product is an alcoholic beverage, is clearly visible\nto consumers, and is of sufficient size to notify the consumer that the product\ncontains alcohol. Nothing in this subsection shall prohibit the placement of\nnonalcoholic wine or beer in or near a display of alcoholic beverages that\ncontain the same or similar brand name, logo, or packaging as the nonalcoholic\nwine or beer.\n\nC. Persons granted retail on-and-off-premises wine and beer licenses pursuant to\nthe following provisions may conduct wine or beer tastings sponsored by the\nlicensee for its customers for on-premises consumption:\n\n 1. Subdivision A 1, 4, 5, 6, 7, 8, or 13 of § 4.1-206.3;\n\n 2. Subdivision B 1, 2, 4, 5, 6, 7, or 8 of § 4.1-206.3;\n\n 3. Subdivision C 1 or 2 of § 4.1-206.3;\n\n 4. Subdivision D 1 a, b, or d or 2 a of § 4.1-206.3; or\n\n 5. Subdivision F 4 or 5 of § 4.1-206.3.\n \t\t\t\tSuch licensees may sell or give samples of wine and beer in designated\n areas at events held by the licensee for the purpose of featuring and\n educating the consuming public about the alcoholic beverages being tasted.\n Additionally, with the consent of the licensee, farm wineries, wineries, and\n breweries may participate in tastings held by licensees authorized to conduct\n tastings, including the pouring of samples to any person to whom alcoholic\n beverages may be lawfully sold. No single sample shall exceed four ounces of\n beer or two ounces of wine, and no more than 12 ounces of beer or five ounces\n of wine shall be given or sold to any person per day.\n\nHISTORY: Code 1950, \u00a7 4-25; 1952, c. 535; 1956, c. 520; 1962, c. 532; 1964, c.\n210; 1970, cc. 627, 723; 1972, c. 679; 1973, c. 343; 1974, c. 267; 1975, c. 408;\n1976, cc. 134, 447, 496, 703; 1977, c. 439; 1978, c. 190; 1979, c. 258; 1980,\ncc. 526, 528; 1981, cc. 410, 412; 1982, c. 66; 1984, c. 200; 1987, c. 365; 1988,\nc. 893; 1989, c. 42; 1990, c. 707; 1991, c. 628; 1992, cc. 215, 350; 1993, cc.\n190, 828, 866; 1994, c. 585; 1995, cc. 544, 570; 1996, cc. 443, 604; 1997, c.\n489; 2001, c. 361; 2002, c. 204; 2003, cc. 329, 589, 1029, 1030; 2004, c. 487;\n2005, cc. 652, 784; 2006, cc. 94, 153, 256, 826, 845; 2007, c. 813; 2008, cc.\n179, 186, 192, 875; 2010, cc. 317, 561; 2011, c. 626; 2014, cc. 125, 612; 2015,\nc. 412; 2016, c. 654; 2017, cc. 76, 151, 152, 153, 154, 745; 2020, cc. 1113,\n1114, 1179; 2023, cc. 213, 214; 2024, cc. 111, 255, 619, 622, 627.","edition":{"id":1,"name":"2025","slug":"2025","date_created":"2026-06-21 22:39:22","date_modified":"2026-06-21 22:39:22","current":1,"order_by":1,"last_import":null}}