{"formats":[{"name":"JSON","format":"json","url":"\/downloads\/2025\/code-json\/59.1-577.json"},{"name":"Plain Text","format":"text","url":"\/downloads\/2025\/code-text\/59.1-577.txt"},{"name":"XML","format":"xml","url":"\/downloads\/2025\/code-xml\/59.1-577.xml"},{"name":"HTML","format":"html","url":"\/downloads\/2025\/code-html\/59.1-577.html"}],"law_id":83673,"edition_id":1,"section_id":83673,"structure_id":14234,"section_number":"59.1-577","catch_line":"Personal data rights; consumers","history":"2021, Sp. Sess. I, cc. 35, 36; 2022, c. 423.","full_text":"A\n\nA consumer may invoke the consumer rights authorized pursuant to this subsection at any time by submitting a request to a controller specifying the consumer rights the consumer wishes to invoke. A known child&#8217;s parent or legal guardian may invoke such consumer rights on behalf of the child regarding processing personal data belonging to the known child. A controller shall comply with an authenticated consumer request to exercise the right:1\n\nTo confirm whether or not a controller is processing the consumer&#8217;s personal data and to access such personal data;2\n\nTo correct inaccuracies in the consumer&#8217;s personal data, taking into account the nature of the personal data and the purposes of the processing of the consumer&#8217;s personal data;3\n\nTo delete personal data provided by or obtained about the consumer;4\n\nTo obtain a copy of the consumer&#8217;s personal data that the consumer previously provided to the controller in a portable and, to the extent technically feasible, readily usable format that allows the consumer to transmit the data to another controller without hindrance, where the processing is carried out by automated means; and5\n\nTo opt out of the processing of the personal data for purposes of (i) targeted advertising, (ii) the sale of personal data, or (iii) profiling in furtherance of decisions that produce legal or similarly significant effects concerning the consumer.B\n\nExcept as otherwise provided in this chapter, a controller shall comply with a request by a consumer to exercise the consumer rights authorized pursuant to subsection A as follows:1\n\nA controller shall respond to the consumer without undue delay, but in all cases within 45 days of receipt of the request submitted pursuant to the methods described in subsection A. The response period may be extended once by 45 additional days when reasonably necessary, taking into account the complexity and number of the consumer&#8217;s requests, so long as the controller informs the consumer of any such extension within the initial 45-day response period, together with the reason for the extension.2\n\nIf a controller declines to take action regarding the consumer&#8217;s request, the controller shall inform the consumer without undue delay, but in all cases and at the latest within 45 days of receipt of the request, of the justification for declining to take action and instructions for how to appeal the decision pursuant to subsection C.3\n\nInformation provided in response to a consumer request shall be provided by a controller free of charge, up to twice annually per consumer. If requests from a consumer are manifestly unfounded, excessive, or repetitive, the controller may charge the consumer a reasonable fee to cover the administrative costs of complying with the request or decline to act on the request. The controller bears the burden of demonstrating the manifestly unfounded, excessive, or repetitive nature of the request.4\n\nIf a controller is unable to authenticate the request using commercially reasonable efforts, the controller shall not be required to comply with a request to initiate an action under subsection A and may request that the consumer provide additional information reasonably necessary to authenticate the consumer and the consumer&#8217;s request.5\n\nA controller that has obtained personal data about a consumer from a source other than the consumer shall be deemed in compliance with a consumer&#8217;s request to delete such data pursuant to subdivision A 3 by either (i) retaining a record of the deletion request and the minimum data necessary for the purpose of ensuring the consumer&#8217;s personal data remains deleted from the business&#8217;s records and not using such retained data for any other purpose pursuant to the provisions of this chapter or (ii) opting the consumer out of the processing of such personal data for any purpose except for those exempted pursuant to the provisions of this chapter.C\n\nA controller shall establish a process for a consumer to appeal the controller&#8217;s refusal to take action on a request within a reasonable period of time after the consumer&#8217;s receipt of the decision pursuant to subdivision B 2. The appeal process shall be conspicuously available and similar to the process for submitting requests to initiate action pursuant to subsection A. Within 60 days of receipt of an appeal, a controller shall inform the consumer in writing of any action taken or not taken in response to the appeal, including a written explanation of the reasons for the decisions. If the appeal is denied, the controller shall also provide the consumer with an online mechanism, if available, or other method through which the consumer may contact the Attorney General to submit a complaint.","order_by":null,"text":{"0":{"id":299904,"text":"A consumer may invoke the consumer rights authorized pursuant to this subsection at any time by submitting a request to a controller specifying the consumer rights the consumer wishes to invoke. A known child&#8217;s parent or legal guardian may invoke such consumer rights on behalf of the child regarding processing personal data belonging to the known child. A controller shall comply with an authenticated consumer request to exercise the right:","type":"section","prefixes":["A"],"prefix":"A","entire_prefix":"A","prefix_anchor":"A","level":1,"next_prefix":"A1"},"1":{"id":299905,"text":"To confirm whether or not a controller is processing the consumer&#8217;s personal data and to access such personal data;","type":"section","prefixes":["A","1"],"prefix":"1","entire_prefix":"A1","prefix_anchor":"A1","level":2,"prior_prefix":"A","next_prefix":"A2"},"2":{"id":299906,"text":"To correct inaccuracies in the consumer&#8217;s personal data, taking into account the nature of the personal data and the purposes of the processing of the consumer&#8217;s personal data;","type":"section","prefixes":["A","2"],"prefix":"2","entire_prefix":"A2","prefix_anchor":"A2","level":2,"prior_prefix":"A1","next_prefix":"A3"},"3":{"id":299907,"text":"To delete personal data provided by or obtained about the consumer;","type":"section","prefixes":["A","3"],"prefix":"3","entire_prefix":"A3","prefix_anchor":"A3","level":2,"prior_prefix":"A2","next_prefix":"A4"},"4":{"id":299908,"text":"To obtain a copy of the consumer&#8217;s personal data that the consumer previously provided to the controller in a portable and, to the extent technically feasible, readily usable format that allows the consumer to transmit the data to another controller without hindrance, where the processing is carried out by automated means; and","type":"section","prefixes":["A","4"],"prefix":"4","entire_prefix":"A4","prefix_anchor":"A4","level":2,"prior_prefix":"A3","next_prefix":"A5"},"5":{"id":299909,"text":"To opt out of the processing of the personal data for purposes of (i) targeted advertising, (ii) the sale of personal data, or (iii) profiling in furtherance of decisions that produce legal or similarly significant effects concerning the consumer.","type":"section","prefixes":["A","5"],"prefix":"5","entire_prefix":"A5","prefix_anchor":"A5","level":2,"prior_prefix":"A4","next_prefix":"B"},"6":{"id":299910,"text":"Except as otherwise provided in this chapter, a controller shall comply with a request by a consumer to exercise the consumer rights authorized pursuant to subsection A as follows:","type":"section","prefixes":["B"],"prefix":"B","entire_prefix":"B","prefix_anchor":"B","level":1,"prior_prefix":"A5","next_prefix":"B1"},"7":{"id":299911,"text":"A controller shall respond to the consumer without undue delay, but in all cases within 45 days of receipt of the request submitted pursuant to the methods described in subsection A. The response period may be extended once by 45 additional days when reasonably necessary, taking into account the complexity and number of the consumer&#8217;s requests, so long as the controller informs the consumer of any such extension within the initial 45-day response period, together with the reason for the extension.","type":"section","prefixes":["B","1"],"prefix":"1","entire_prefix":"B1","prefix_anchor":"B1","level":2,"prior_prefix":"B","next_prefix":"B2"},"8":{"id":299912,"text":"If a controller declines to take action regarding the consumer&#8217;s request, the controller shall inform the consumer without undue delay, but in all cases and at the latest within 45 days of receipt of the request, of the justification for declining to take action and instructions for how to appeal the decision pursuant to subsection C.","type":"section","prefixes":["B","2"],"prefix":"2","entire_prefix":"B2","prefix_anchor":"B2","level":2,"prior_prefix":"B1","next_prefix":"B3"},"9":{"id":299913,"text":"Information provided in response to a consumer request shall be provided by a controller free of charge, up to twice annually per consumer. If requests from a consumer are manifestly unfounded, excessive, or repetitive, the controller may charge the consumer a reasonable fee to cover the administrative costs of complying with the request or decline to act on the request. The controller bears the burden of demonstrating the manifestly unfounded, excessive, or repetitive nature of the request.","type":"section","prefixes":["B","3"],"prefix":"3","entire_prefix":"B3","prefix_anchor":"B3","level":2,"prior_prefix":"B2","next_prefix":"B4"},"10":{"id":299914,"text":"If a controller is unable to authenticate the request using commercially reasonable efforts, the controller shall not be required to comply with a request to initiate an action under subsection A and may request that the consumer provide additional information reasonably necessary to authenticate the consumer and the consumer&#8217;s request.","type":"section","prefixes":["B","4"],"prefix":"4","entire_prefix":"B4","prefix_anchor":"B4","level":2,"prior_prefix":"B3","next_prefix":"B5"},"11":{"id":299915,"text":"A controller that has obtained personal data about a consumer from a source other than the consumer shall be deemed in compliance with a consumer&#8217;s request to delete such data pursuant to subdivision A 3 by either (i) retaining a record of the deletion request and the minimum data necessary for the purpose of ensuring the consumer&#8217;s personal data remains deleted from the business&#8217;s records and not using such retained data for any other purpose pursuant to the provisions of this chapter or (ii) opting the consumer out of the processing of such personal data for any purpose except for those exempted pursuant to the provisions of this chapter.","type":"section","prefixes":["B","5"],"prefix":"5","entire_prefix":"B5","prefix_anchor":"B5","level":2,"prior_prefix":"B4","next_prefix":"C"},"12":{"id":299916,"text":"A controller shall establish a process for a consumer to appeal the controller&#8217;s refusal to take action on a request within a reasonable period of time after the consumer&#8217;s receipt of the decision pursuant to subdivision B 2. The appeal process shall be conspicuously available and similar to the process for submitting requests to initiate action pursuant to subsection A. Within 60 days of receipt of an appeal, a controller shall inform the consumer in writing of any action taken or not taken in response to the appeal, including a written explanation of the reasons for the decisions. If the appeal is denied, the controller shall also provide the consumer with an online mechanism, if available, or other method through which the consumer may contact the Attorney General to submit a complaint.","type":"section","prefixes":["C"],"prefix":"C","entire_prefix":"C","prefix_anchor":"C","level":1,"prior_prefix":"B5"}},"ancestry":[{"id":14234,"edition_id":1,"name":"Consumer Data Protection Act","identifier":"53","label":"chapter","depth":2,"order_by":1,"parent_id":12809,"metadata":{},"date_created":"2026-06-26 03:47:24","date_modified":"2026-06-26 03:47:24","permalink":{"id":262743,"object_type":"structure","relational_id":14234,"identifier":"53","token":"59.1\/53","url":"\/59.1\/53\/","edition_id":1,"permalink":0,"preferred":1}},{"id":12809,"edition_id":1,"name":"Trade and Commerce","identifier":"59.1","label":"title","depth":1,"order_by":1,"parent_id":null,"metadata":{},"date_created":"2026-06-26 03:43:54","date_modified":"2026-06-26 03:43:54","permalink":{"id":259521,"object_type":"structure","relational_id":12809,"identifier":"59.1","token":"59.1","url":"\/59.1\/","edition_id":1,"permalink":0,"preferred":1}}],"structure_contents":[{"id":81398,"structure_id":14234,"section_number":"59.1-575","catch_line":"(Effective January 1, 2026) Definitions","url":"\/59.1-575\/","token":"59.1\/53\/59.1-575","metadata":false},{"id":63761,"structure_id":14234,"section_number":"59.1-576","catch_line":"Scope; exemptions","url":"\/59.1-576\/","token":"59.1\/53\/59.1-576","metadata":false},{"id":83673,"structure_id":14234,"section_number":"59.1-577","catch_line":"Personal data rights; consumers","url":"\/59.1-577\/","token":"59.1\/53\/59.1-577","metadata":false},{"id":57451,"structure_id":14234,"section_number":"59.1-577.1","catch_line":"(Effective January 1, 2026) Social media platforms; responsibilities and prohibitions related to minors","url":"\/59.1-577.1\/","token":"59.1\/53\/59.1-577.1","metadata":false},{"id":84222,"structure_id":14234,"section_number":"59.1-578","catch_line":"Data controller responsibilities; transparency","url":"\/59.1-578\/","token":"59.1\/53\/59.1-578","metadata":false},{"id":55458,"structure_id":14234,"section_number":"59.1-579","catch_line":"Responsibility according to role; controller and processor","url":"\/59.1-579\/","token":"59.1\/53\/59.1-579","metadata":false},{"id":60582,"structure_id":14234,"section_number":"59.1-580","catch_line":"Data protection assessments","url":"\/59.1-580\/","token":"59.1\/53\/59.1-580","metadata":false},{"id":83283,"structure_id":14234,"section_number":"59.1-581","catch_line":"Processing de-identified data; exemptions","url":"\/59.1-581\/","token":"59.1\/53\/59.1-581","metadata":false},{"id":83633,"structure_id":14234,"section_number":"59.1-582","catch_line":"Limitations","url":"\/59.1-582\/","token":"59.1\/53\/59.1-582","metadata":false},{"id":83422,"structure_id":14234,"section_number":"59.1-583","catch_line":"Investigative authority","url":"\/59.1-583\/","token":"59.1\/53\/59.1-583","metadata":false},{"id":71726,"structure_id":14234,"section_number":"59.1-584","catch_line":"Enforcement; civil penalty; expenses","url":"\/59.1-584\/","token":"59.1\/53\/59.1-584","metadata":false},{"id":80279,"structure_id":14234,"section_number":"59.1-585","catch_line":"Repealed","url":"\/59.1-585\/","token":"59.1\/53\/59.1-585","metadata":false}],"previous_section":{"id":63761,"structure_id":14234,"section_number":"59.1-576","catch_line":"Scope; exemptions","url":"\/59.1-576\/","token":"59.1\/53\/59.1-576","metadata":false},"next_section":{"id":57451,"structure_id":14234,"section_number":"59.1-577.1","catch_line":"(Effective January 1, 2026) Social media platforms; responsibilities and prohibitions related to minors","url":"\/59.1-577.1\/","token":"59.1\/53\/59.1-577.1","metadata":false},"metadata":false,"official_url":"https:\/\/law.lis.virginia.gov\/vacode\/59.1-577\/","history_text":"<p>The record of this law\u2019s original creation isn\u2019t available online. It has been modified 1 time. Those modifications are cataloged by \u201cThe Acts of Assembly,\u201d a state publication, by year and chapter. Those modifications that can be read on the General Assembly\u2019s website will be linked accordingly. That modification is as follows: in 2022, chapter <a href=\"https:\/\/legacylis.virginia.gov\/cgi-bin\/legp604.exe?221+ful+CHAP0423\">423<\/a>.<\/p>","references":[{"id":81398,"section_number":"59.1-575","catch_line":"(Effective January 1, 2026) Definitions","order_by":null,"url":"\/59.1-575\/"},{"id":84222,"section_number":"59.1-578","catch_line":"Data controller responsibilities; transparency","order_by":null,"url":"\/59.1-578\/"},{"id":83283,"section_number":"59.1-581","catch_line":"Processing de-identified data; exemptions","order_by":null,"url":"\/59.1-581\/"}],"refers_to":false,"permalink":{"id":262753,"object_type":"law","relational_id":83673,"identifier":"59.1-577","token":"59.1\/53\/59.1-577","url":"\/59.1-577\/","edition_id":1,"permalink":0,"preferred":1},"url":"\/59.1-577\/","token":"59.1\/53\/59.1-577","dublin_core":{"Title":"Personal data rights; consumers","Type":"Text","Format":"text\/html","Identifier":"\u00a7 59.1-577","Relation":"Code of Virginia"},"html":"\n\t\t\t\t\t\t<section id=\"A\"><p><span class=\"prefix-number\">A.<\/span> A <span class=\"dictionary\">consumer<\/span> may invoke the <span class=\"dictionary\">consumer<\/span> rights authorized pursuant to this subsection at any time by submitting a request to a <span class=\"dictionary\">controller<\/span> specifying the <span class=\"dictionary\">consumer<\/span> rights the <span class=\"dictionary\">consumer<\/span> wishes to invoke. A known <span class=\"dictionary\">child<\/span>&#8217;s <span class=\"dictionary\">parent<\/span> or legal guardian may invoke such <span class=\"dictionary\">consumer<\/span> rights on behalf of the <span class=\"dictionary\">child<\/span> regarding <span class=\"dictionary\">processing<\/span> <span class=\"dictionary\">personal data<\/span> belonging to the known <span class=\"dictionary\">child<\/span>. A <span class=\"dictionary\">controller<\/span> shall comply with an authenticated <span class=\"dictionary\">consumer<\/span> request to exercise the right: <a id=\"paragraph-299904\" class=\"section-permalink\" href=\"https:\/\/vacode.org\/59.1-577\/#A\"><i class=\"fa fa-link\"><\/i><\/a><\/p><\/section>\n\t\t\t\t\t\t<section id=\"A1\" class=\"indent-1\"><p><span class=\"prefix-number\">1.<\/span> To confirm whether or not a <span class=\"dictionary\">controller<\/span> is <span class=\"dictionary\">processing<\/span> the <span class=\"dictionary\">consumer<\/span>&#8217;s <span class=\"dictionary\">personal data<\/span> and to access such <span class=\"dictionary\">personal data<\/span>; <a id=\"paragraph-299905\" class=\"section-permalink\" href=\"https:\/\/vacode.org\/59.1-577\/#A1\"><i class=\"fa fa-link\"><\/i><\/a><\/p><\/section>\n\t\t\t\t\t\t<section id=\"A2\" class=\"indent-1\"><p><span class=\"prefix-number\">2.<\/span> To correct inaccuracies in the <span class=\"dictionary\">consumer<\/span>&#8217;s <span class=\"dictionary\">personal data<\/span>, taking into account the nature of the <span class=\"dictionary\">personal data<\/span> and the purposes of the <span class=\"dictionary\">processing<\/span> of the <span class=\"dictionary\">consumer<\/span>&#8217;s <span class=\"dictionary\">personal data<\/span>; <a id=\"paragraph-299906\" class=\"section-permalink\" href=\"https:\/\/vacode.org\/59.1-577\/#A2\"><i class=\"fa fa-link\"><\/i><\/a><\/p><\/section>\n\t\t\t\t\t\t<section id=\"A3\" class=\"indent-1\"><p><span class=\"prefix-number\">3.<\/span> To delete <span class=\"dictionary\">personal data<\/span> provided by or obtained about the <span class=\"dictionary\">consumer<\/span>; <a id=\"paragraph-299907\" class=\"section-permalink\" href=\"https:\/\/vacode.org\/59.1-577\/#A3\"><i class=\"fa fa-link\"><\/i><\/a><\/p><\/section>\n\t\t\t\t\t\t<section id=\"A4\" class=\"indent-1\"><p><span class=\"prefix-number\">4.<\/span> To obtain a copy of the <span class=\"dictionary\">consumer<\/span>&#8217;s <span class=\"dictionary\">personal data<\/span> that the <span class=\"dictionary\">consumer<\/span> previously provided to the <span class=\"dictionary\">controller<\/span> in a portable and, to the extent technically feasible, readily usable format that allows the <span class=\"dictionary\">consumer<\/span> to transmit the data to another <span class=\"dictionary\">controller<\/span> without hindrance, where the <span class=\"dictionary\">processing<\/span> is carried out by automated means; and <a id=\"paragraph-299908\" class=\"section-permalink\" href=\"https:\/\/vacode.org\/59.1-577\/#A4\"><i class=\"fa fa-link\"><\/i><\/a><\/p><\/section>\n\t\t\t\t\t\t<section id=\"A5\" class=\"indent-1\"><p><span class=\"prefix-number\">5.<\/span> To opt out of the <span class=\"dictionary\">processing<\/span> of the personal data for purposes of (i) <span class=\"dictionary\">targeted advertising<\/span>, (ii) the <span class=\"dictionary\">sale of personal data<\/span>, or (iii) <span class=\"dictionary\">profiling<\/span> in furtherance of decisions that produce legal or similarly significant effects concerning the <span class=\"dictionary\">consumer<\/span>. <a id=\"paragraph-299909\" class=\"section-permalink\" href=\"https:\/\/vacode.org\/59.1-577\/#A5\"><i class=\"fa fa-link\"><\/i><\/a><\/p><\/section>\n\t\t\t\t\t\t<section id=\"B\"><p><span class=\"prefix-number\">B.<\/span> Except as otherwise provided in this chapter, a <span class=\"dictionary\">controller<\/span> shall comply with a request by a <span class=\"dictionary\">consumer<\/span> to exercise the <span class=\"dictionary\">consumer<\/span> rights authorized pursuant to subsection A as follows: <a id=\"paragraph-299910\" class=\"section-permalink\" href=\"https:\/\/vacode.org\/59.1-577\/#B\"><i class=\"fa fa-link\"><\/i><\/a><\/p><\/section>\n\t\t\t\t\t\t<section id=\"B1\" class=\"indent-1\"><p><span class=\"prefix-number\">1.<\/span> A <span class=\"dictionary\">controller<\/span> shall respond to the <span class=\"dictionary\">consumer<\/span> without undue delay, but in all cases within 45 days of receipt of the request submitted pursuant to the methods described in subsection A. The response period may be extended once by 45 additional days when reasonably necessary, taking into account the complexity and number of the <span class=\"dictionary\">consumer<\/span>&#8217;s requests, so long as the <span class=\"dictionary\">controller<\/span> informs the <span class=\"dictionary\">consumer<\/span> of any such extension within the initial 45-day response period, together with the reason for the extension. <a id=\"paragraph-299911\" class=\"section-permalink\" href=\"https:\/\/vacode.org\/59.1-577\/#B1\"><i class=\"fa fa-link\"><\/i><\/a><\/p><\/section>\n\t\t\t\t\t\t<section id=\"B2\" class=\"indent-1\"><p><span class=\"prefix-number\">2.<\/span> If a <span class=\"dictionary\">controller<\/span> declines to take action regarding the <span class=\"dictionary\">consumer<\/span>&#8217;s request, the <span class=\"dictionary\">controller<\/span> shall inform the <span class=\"dictionary\">consumer<\/span> without undue delay, but in all cases and at the latest within 45 days of receipt of the request, of the justification for declining to take action and instructions for how to <span class=\"dictionary\">appeal<\/span> the decision pursuant to subsection C. <a id=\"paragraph-299912\" class=\"section-permalink\" href=\"https:\/\/vacode.org\/59.1-577\/#B2\"><i class=\"fa fa-link\"><\/i><\/a><\/p><\/section>\n\t\t\t\t\t\t<section id=\"B3\" class=\"indent-1\"><p><span class=\"prefix-number\">3.<\/span> Information provided in response to a <span class=\"dictionary\">consumer<\/span> request shall be provided by a <span class=\"dictionary\">controller<\/span> free of charge, up to twice annually per <span class=\"dictionary\">consumer<\/span>. If requests from a <span class=\"dictionary\">consumer<\/span> are manifestly unfounded, excessive, or repetitive, the <span class=\"dictionary\">controller<\/span> may charge the <span class=\"dictionary\">consumer<\/span> a reasonable fee to cover the administrative costs of complying with the request or decline to act on the request. The <span class=\"dictionary\">controller<\/span> bears the burden of demonstrating the manifestly unfounded, excessive, or repetitive nature of the request. <a id=\"paragraph-299913\" class=\"section-permalink\" href=\"https:\/\/vacode.org\/59.1-577\/#B3\"><i class=\"fa fa-link\"><\/i><\/a><\/p><\/section>\n\t\t\t\t\t\t<section id=\"B4\" class=\"indent-1\"><p><span class=\"prefix-number\">4.<\/span> If a <span class=\"dictionary\">controller<\/span> is unable to <span class=\"dictionary\">authenticate<\/span> the request using commercially reasonable efforts, the <span class=\"dictionary\">controller<\/span> shall not be required to comply with a request to initiate an action under subsection A and may request that the <span class=\"dictionary\">consumer<\/span> provide additional information reasonably necessary to <span class=\"dictionary\">authenticate<\/span> the <span class=\"dictionary\">consumer<\/span> and the <span class=\"dictionary\">consumer<\/span>&#8217;s request. <a id=\"paragraph-299914\" class=\"section-permalink\" href=\"https:\/\/vacode.org\/59.1-577\/#B4\"><i class=\"fa fa-link\"><\/i><\/a><\/p><\/section>\n\t\t\t\t\t\t<section id=\"B5\" class=\"indent-1\"><p><span class=\"prefix-number\">5.<\/span> A <span class=\"dictionary\">controller<\/span> that has obtained personal data about a <span class=\"dictionary\">consumer<\/span> from a source other than the <span class=\"dictionary\">consumer<\/span> shall be deemed in compliance with a <span class=\"dictionary\">consumer<\/span>&#8217;s request to delete such data pursuant to subdivision A 3 by either (i) retaining a record of the deletion request and the minimum data necessary for the purpose of ensuring the <span class=\"dictionary\">consumer<\/span>&#8217;s personal data remains deleted from the business&#8217;s records and not using such retained data for any other purpose pursuant to the provisions of this chapter or (ii) opting the <span class=\"dictionary\">consumer<\/span> out of the <span class=\"dictionary\">processing<\/span> of such personal data for any purpose except for those exempted pursuant to the provisions of this chapter. <a id=\"paragraph-299915\" class=\"section-permalink\" href=\"https:\/\/vacode.org\/59.1-577\/#B5\"><i class=\"fa fa-link\"><\/i><\/a><\/p><\/section>\n\t\t\t\t\t\t<section id=\"C\"><p><span class=\"prefix-number\">C.<\/span> A <span class=\"dictionary\">controller<\/span> shall establish a <span class=\"dictionary\">process<\/span> for a <span class=\"dictionary\">consumer<\/span> to <span class=\"dictionary\">appeal<\/span> the <span class=\"dictionary\">controller<\/span>&#8217;s refusal to take action on a request within a reasonable period of time after the <span class=\"dictionary\">consumer<\/span>&#8217;s receipt of the decision pursuant to subdivision B 2. The <span class=\"dictionary\">appeal<\/span> <span class=\"dictionary\">process<\/span> shall be conspicuously available and similar to the <span class=\"dictionary\">process<\/span> for submitting requests to initiate action pursuant to subsection A. Within 60 days of receipt of an <span class=\"dictionary\">appeal<\/span>, a <span class=\"dictionary\">controller<\/span> shall inform the <span class=\"dictionary\">consumer<\/span> in writing of any action taken or not taken in response to the <span class=\"dictionary\">appeal<\/span>, including a written explanation of the reasons for the decisions. If the <span class=\"dictionary\">appeal<\/span> is denied, the <span class=\"dictionary\">controller<\/span> shall also provide the <span class=\"dictionary\">consumer<\/span> with an online mechanism, if available, or other method through which the <span class=\"dictionary\">consumer<\/span> may contact the <span class=\"dictionary\">Attorney General<\/span> to submit a complaint. <a id=\"paragraph-299916\" class=\"section-permalink\" href=\"https:\/\/vacode.org\/59.1-577\/#C\"><i class=\"fa fa-link\"><\/i><\/a><\/p><\/section>","plain_text":"                                 CODE OF VIRGINIA\n\nPERSONAL DATA RIGHTS; CONSUMERS (\u00a7 59.1-577)\n\nA. A consumer may invoke the consumer rights authorized pursuant to this\nsubsection at any time by submitting a request to a controller specifying the\nconsumer rights the consumer wishes to invoke. A known child&#8217;s parent or\nlegal guardian may invoke such consumer rights on behalf of the child regarding\nprocessing personal data belonging to the known child. A controller shall comply\nwith an authenticated consumer request to exercise the right:\n\n   1. To confirm whether or not a controller is processing the consumer&#8217;s\n   personal data and to access such personal data;\n\n   2. To correct inaccuracies in the consumer&#8217;s personal data, taking into\n   account the nature of the personal data and the purposes of the processing of\n   the consumer&#8217;s personal data;\n\n   3. To delete personal data provided by or obtained about the consumer;\n\n   4. To obtain a copy of the consumer&#8217;s personal data that the consumer\n   previously provided to the controller in a portable and, to the extent\n   technically feasible, readily usable format that allows the consumer to\n   transmit the data to another controller without hindrance, where the\n   processing is carried out by automated means; and\n\n   5. To opt out of the processing of the personal data for purposes of (i)\n   targeted advertising, (ii) the sale of personal data, or (iii) profiling in\n   furtherance of decisions that produce legal or similarly significant effects\n   concerning the consumer.\n\nB. Except as otherwise provided in this chapter, a controller shall comply with\na request by a consumer to exercise the consumer rights authorized pursuant to\nsubsection A as follows:\n\n   1. A controller shall respond to the consumer without undue delay, but in all\n   cases within 45 days of receipt of the request submitted pursuant to the\n   methods described in subsection A. The response period may be extended once by\n   45 additional days when reasonably necessary, taking into account the\n   complexity and number of the consumer&#8217;s requests, so long as the\n   controller informs the consumer of any such extension within the initial\n   45-day response period, together with the reason for the extension.\n\n   2. If a controller declines to take action regarding the consumer&#8217;s\n   request, the controller shall inform the consumer without undue delay, but in\n   all cases and at the latest within 45 days of receipt of the request, of the\n   justification for declining to take action and instructions for how to appeal\n   the decision pursuant to subsection C.\n\n   3. Information provided in response to a consumer request shall be provided by\n   a controller free of charge, up to twice annually per consumer. If requests\n   from a consumer are manifestly unfounded, excessive, or repetitive, the\n   controller may charge the consumer a reasonable fee to cover the\n   administrative costs of complying with the request or decline to act on the\n   request. The controller bears the burden of demonstrating the manifestly\n   unfounded, excessive, or repetitive nature of the request.\n\n   4. If a controller is unable to authenticate the request using commercially\n   reasonable efforts, the controller shall not be required to comply with a\n   request to initiate an action under subsection A and may request that the\n   consumer provide additional information reasonably necessary to authenticate\n   the consumer and the consumer&#8217;s request.\n\n   5. A controller that has obtained personal data about a consumer from a source\n   other than the consumer shall be deemed in compliance with a consumer&#8217;s\n   request to delete such data pursuant to subdivision A 3 by either (i)\n   retaining a record of the deletion request and the minimum data necessary for\n   the purpose of ensuring the consumer&#8217;s personal data remains deleted\n   from the business&#8217;s records and not using such retained data for any\n   other purpose pursuant to the provisions of this chapter or (ii) opting the\n   consumer out of the processing of such personal data for any purpose except\n   for those exempted pursuant to the provisions of this chapter.\n\nC. A controller shall establish a process for a consumer to appeal the\ncontroller&#8217;s refusal to take action on a request within a reasonable\nperiod of time after the consumer&#8217;s receipt of the decision pursuant to\nsubdivision B 2. The appeal process shall be conspicuously available and similar\nto the process for submitting requests to initiate action pursuant to subsection\nA. Within 60 days of receipt of an appeal, a controller shall inform the\nconsumer in writing of any action taken or not taken in response to the appeal,\nincluding a written explanation of the reasons for the decisions. If the appeal\nis denied, the controller shall also provide the consumer with an online\nmechanism, if available, or other method through which the consumer may contact\nthe Attorney General to submit a complaint.\n\nHISTORY: 2021, Sp. Sess. I, cc. 35, 36; 2022, c. 423.","edition":{"id":1,"name":"2025","slug":"2025","date_created":"2026-06-21 22:39:22","date_modified":"2026-06-21 22:39:22","current":1,"order_by":1,"last_import":null}}