No person subject to the jurisdiction of the Board shall induce, attempt to induce, or consent to, any manufacturer, as defined in § 4.1-216.1, or any wholesale licensee selling, renting, lending, buying for or giving to any person any advertising materials or decorations under circumstances prohibited by this subtitle or Board regulations. Any person found by the Board to have violated this section shall be subject to a civil penalty as provided in § 4.1-227.